Netflix Inc. (NFLX): One of the Best Stocks in the Mark Cuban Portfolio

Usman Kabir

Mon, May 18, 2026 at 4:27 PM EDT 2 min read

We just covered the Mark Cuban Stock Portfolio: 8 Best Stocks to Buy and Netflix, Inc. (NASDAQ:NFLX) ranks 2nd on this list.

Over the years, Mark Cuban has made no secret of the fact that he is heavily invested in Netflix, Inc. (NASDAQ:NFLX) stock. He famously revealed during a media interview in 2020 that he bought the stock when it was “trading around $50 per share”, asserting that the market had fundamentally misunderstood the value of the company. The investment is a cornerstone of the tech-heavy portfolio, reflecting his long-standing belief in the inevitable dominance of streaming over traditional cable. Cuban has consistently defended the company during periods of market volatility, often arguing that the content spend and first-mover advantage created a moat that competitors would struggle to bridge.

During an appearance on news platform CNBC a few years ago, Cuban discussed his core thesis around Netflix, Inc. (NASDAQ:NFLX) investment. Despite a soft earnings report by the company back then, Cuban stressed that he would hold onto the stock, arguing that, “Netflix is global, and if you look at what has happened in the technology world with deep fakes, you are going to see content go from being dubbed and closed captions to looking like everything is spoken in the native language over the next five years.” Per Cuban, having this technology would be a huge advantage for Netflix. He also underlined how all new smart TVs and smart devices coming out had Netflix pre-installed on them.

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