What Makes Procter & Gamble (PG) a Resilient Investment?

Soumya Eswaran

Mon, May 18, 2026 at 10:52 AM EDT 3 min read

Matrix Asset Advisors, an asset management company, released its Q1 2026 investor letter. A copy of the letter can be downloaded here. In the first quarter of 2026, the stock market declined by -4.33% after three years of gains, initially lifted by strong earnings and expectations of interest rate cuts. However, following military actions in Iran on February 28, rising oil prices, higher interest rates, and heightened economic uncertainty lowered stock prices. Technology, Consumer Discretionary, and Financials were the sectors with the lowest quarterly performance. The top-performing sectors were consumer staples, utilities, and energy. Despite these challenges, Matrix’s portfolios performed relatively well, with the Dividend Income portfolio achieving a small positive return and the LCV portfolio outpacing the S&P 500®. The firm continued its cautious optimism for 2026 and believes the current volatile environment presents significant investment opportunities. In addition, please check the Fund’s top five holdings to know its best picks in 2026.

In its first-quarter 2026 investor letter, Matrix Asset Advisors highlighted The Procter & Gamble Company (NYSE:PG) as a newly added position. Headquartered in Cincinnati, Ohio, The Procter & Gamble Company (NYSE:PG) is a leading multinational consumer packaged goods company. On May 15, 2026, The Procter & Gamble Company (NYSE:PG) closed at $143.36 per share. One-month return of The Procter & Gamble Company (NYSE:PG) was -0.78%, and its shares lost 12.99% over the past 52 weeks. The Procter & Gamble Company (NYSE:PG) has a market capitalization of $333.83 billion.

Matrix Asset Advisors stated the following regarding The Procter & Gamble Company (NYSE:PG) in its Q1 2026 investor letter:

"During the quarter, we started new partial positions in Automatic Data Processing and The Procter & Gamble Company (NYSE:PG). Procter & Gamble (PG) is a pre-eminent global consumer products company whose share price has underperformed the overall market following tepid earnings growth since the Covid-19 "pantry loading" years. Earnings growth has been negatively affected by sluggish sales, very competitive pricing, and cost pressures from inflation and tariffs. PG remains an innovative company in our view, with best-in-class management that should continue to deliver solid, consistent earnings growth. We view the recent share weakness as an opportunity to invest in an industry leader at a very attractive price. At our initial purchase price of $140, PG traded at the lower end of its 10-year average P/E multiple and offered a 3.0% dividend yield. Like ADP, PG is a dividend aristocrat, having increased its dividend for over 68 years. Both ADP and PG should provide relatively stable earnings even in challenging economic environments."